In a copycat market, Sailfish offers cool customization features, for example.
Nevertheless, Google has no reason to fear that Android will go down one day.For analysts, Jolla's collapse wasn't a surprise. None of the three companies uses a Google-based Android.
Looking at Android, it seems strange: Samsung, Huawei and Xiaomi make up the top 3 Android manufacturers. Apple, on the other hand, is paid for its hardware and doesn’t depend on ongoing advertising revenue.
It’s hard to generate revenue on the Play Store or on Android users. This is how Apple created an economically viable universe.Īndroid smartphones, on the other hand, are usually cheaper, but ultimately the user is the money machine: Google collects all kinds of data about its users in order to better display better advertising with their help.
The platform is smaller in terms of its base, but each user is more valuable. iOS is expensive: there are hardly any cheap iPhones and when Apple boasts that it has paid out 100 billion dollars to app developers, that also means iPhone users spend considerably more money in the App Store than Android users in the Play Store (which can be statistically proven). There is iOS, the operating system from the hardware company Apple. There is Android from the advertising company Google. The consequences for usersįor now and the foreseeable future, this means that users can choose between two clear options. And both platforms have the best cards to determine what the next era of computing will look like. Everything suggests that the duopoly of iOS and Android will remain in the mobile sector.
Think back to desktop PCs: despite the smartphones with Microsoft Windows and Apple’s macOS, these are old combatants that competed against each other in the 80s. Most of the time, however, the original giants usually remain. watchOS and Wear OS should be thought of in the same vein. That’s why Apple and Google have long been pushing Siri and Assistant. We can hardly foresee today what things will look like in the future: augmented reality and voice control via wearables are the next level of computing. There might be a paradigm shift every ten or twenty years. The probability that even expensive investments will simply fail is just too high (around 99%). Even Samsung or Huawei may not be able to establish their own Android competitor. In mass-market sales, the question is precisely whether a buyer can get a comfortable or even better experience.
Instead, users can install Sailfish OS on their smartphone.īut alternatives to Android and iOS no longer have a real future. And of course, there are projects like Jolla that aren’t sold directly. Other platforms are not dead because there are even more active users who are not covered by the statistics. Alternative mobile operating systems are a lost battle So if you still use your old Palm Pre with WebOS, you won’t be factored into Gartner statistics. It’s about smartphones that aren’t actively in use. And sales is the second important keyword to correctly understand the study. All these figures are taken from market analysis done by Gartner.Ġ.0% means above all: the sales figures of other systems are so low that they hardly matter anymore. Here’s another comparison: 325 million Android smartphones and just under 52 million iPhones were sold in the same period. In comparison, 607,300 of these smartphones were sold in the same quarter last year. Worldwide, 131,100 smartphones were sold in the first quarter that don’t use Android or iOS. That’s why, in absolute terms, alternatives still do seem to exist. Sure, you’re not supposed to trust statistics you haven’t made up yourself.